Master the DNA of Business

The survival of virtually every enterprise – profit and nonprofit alike – depends upon effective marketing. Build a solid understanding of this discipline and you’ll go places, regardless of your chosen specialty or industry.

With your M.B.A. in Marketing, you’ll study how to generate product or service demand. Find profitable new customers and stop current ones from leaving. You’ll cover pricing strategy and profit maximization. And position yourself for stronger corporate or entrepreneurial success.

“My corporate experience has provided a solid background of successes and failures that add to the credibility of the marketing concepts covered in class.”

James Barry, D.B.A., Assistant Professor of Marketing
James Barry

Quick Facts


NSU’s M.B.A. program is 37-49 total credits to complete, depending on undergraduate coursework.

Start Dates

The M.B.A. in Marketing  is available to start in August, October, January, March and May

Delivery Options

Classes for the Master of Business Administration program with a major in Marketing are offered weeknights at NSU's Fort Lauderdale/Davie campus and online (asynchronously)


Visit the Tuition and Fees page for more information. Discounted rates are available through our employer tuition program.

Application Deadline

Fall I: August 15
Fall II: October 1
Winter I: December 15
Winter II: March 1
Summer: May 1

Tuition Assistance for NSU Business Programs

professionals talking around conference table

Employer Tuition Assistance Program

NSU Business partners with more than 135 local and national organizations to offer discounted employee tuition of up to 20% through our employer tuition program.
Huizenga Business Center

NSU Alumni Tuition Discount

NSU alumni are eligible for a tuition award of 20% off any graduate degree or business certificate program. Alumni also receive an application fee waiver and access to a dedicated adviser to assist throughout the admission process.

Earning Potential

Marketing Benefits Manager

$128,750 Average Salary Per Year

9% Projected Employment Growth

Sales Manager

$113,860 Average Salary Per Year

5% Projected Employment Growth

Advertising and Promotions Manager

$95,890 Average Salary Per Year

9% Projected Employment Growth

Source: U.S. Bureau of Labor Statistics

Marketing Curriculum

M.B.A. Core Courses (22–31 credits)
ACT 5001 *
Introductory Accounting (ACT 5001 * / Credits: 3 )
ACT 5140
Accounting for Decision Makers (ACT 5140 / Credits: 3 )
FIN 5008*
Business Finance (FIN 5008* / Credits: 3 )
FIN 5130
Financial Management (FIN 5130 / Credits: 3 )
ISM 5150
Information Strategy for Digital Transformation (ISM 5150 / Credits: 3 )
MGT 5001
Developing Academic and Career Success (MGT 5001 / Credits: 1 )
MGT 5105
Managing Organizational Behavior in a Dynamic and Complex World (MGT 5105 / Credits: 3 )
MGT 5170
Applying Strategy for Managers (MGT 5170 / Credits: 3 )
MKT 5125
Marketing Decisions for Managers (MKT 5125 / Credits: 3 )
QNT 5000*
Foundations of Business Statistics (QNT 5000* / Credits: 3 )
QNT 5160
Analytical Modeling for Decision Making (QNT 5160 / Credits: 3 )
Marketing Major Required Course (3 credits)
Open elective—any course in HCBE excluding CHS, ISEC, MSIT, and MMIS prefixes ( / Credits: 3 )
Marketing Electives (12 credits - Choose four)
MKT 5200
Customer Value (MKT 5200 / Credits: 3 )
MKT 5205
Consumer Behavior (MKT 5205 / Credits: 3 )
MKT 5225
Social Media Marketing (MKT 5225 / Credits: 3 )
MKT 5235
Global Marketing (MKT 5235 / Credits: 3 )
MKT 5245
Marketing Research and Analytics (MKT 5245 / Credits: 3 )
MKT 5255
Digital Marketing Analytics for Social Impact (MKT 5255 / Credits: 3 )
MKT 5280
Marketing Internship (MKT 5280 / Credits: 3 )

* Course may be waived at the discretion of the department chair or designee. Waivers will only be considered when an equivalent course with a grade of C has been completed in the past 10 years.

For a full list of all course descriptions, visit

Current students: Please consult your Academic Advisor for program requirements or access SharkLink for your Degree Works audit. Program requirements are subject to change, and your Academic Advisor or Degree works audit can provide you with the courses required for your catalog term.

Success Stories

NSU Business Among Top Business Schools in the World

As an accredited member of AACSB International—The Association to Advance Collegiate Schools of Business, NSU’s H. Wayne Huizenga College of Business and Entrepreneurship is recognized for the highest standard of achievement for business education, earned by less than 6% of the world's schools offering business degree programs. AACSB requires schools to meet standards of excellence in areas including teaching, research, curriculum development, and student learning.

Entering a program that complies with the highest accreditation standards in the world guarantees that you will learn advanced skills for high-level, long-term success in business and beyond.

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M.S. in Digital Marketing

Businesses are recognizing the need to put people and the planet above profit with sustainability as a foundational principle, creating a need for digital marketing strategies that communicate this message to consumers.

Assess customer needs and utilize social media, search engine marketing, display advertising, content marketing, and more to develop high-performing integrated marketing plans with an emphasis on sustainability messaging.

Take The Next Step

The H. Wayne Huizenga College of Business and Entrepreneurship graduate enrollment office is located in the Carl DeSantis Building in Suite 1115 on NSU's Fort Lauderdale-Davie campus in Davie, Florida. Click here for a map.

Phone: (954) 262-5067 or Toll-Free: (800) 672-7223 x25067


Schedule an Appointment

Hours of Operation

Monday – Friday
8:30 a.m. – 5:00 p.m.