Top of Page
Skip main navigation
Minor in Marketing Student

Minor in Marketing

Contact Us

Undergraduate Admissions
(954) 262-8000
(800) 338-4723

Develop a solid understanding of branding, market research, and digital strategies and gain the skills necessary to excel in a variety of B2B and B2C marketing roles. The minor in Marketing program from Nova Southeastern University covers topics like consumer behavior, foreign market research, search engine optimization, and more. With this comprehensive skillset, you’ll be well equipped to thrive in any industry’s marketing department.

Required Courses (6 credits)
MGT 2050 Principles of Management* 3 credits
MKT 3050 Marketing Principles and Application* 3 credits
*Business students satisfy this requirement
Minor Electives - Select three (9 credits)
MKT 3060 Consumer Behavior   3 credits
MKT 3100 Services Marketing   3 credits
MKT 3210 Professional Selling   3 credits
MKT 3320 International Marketing   3 credits
MKT 3510 Customer Value & Relationship Marketing   3 credits
MKT 3600 Digital and Search Engine Marketing   3 credits
MKT 3620 Social Networking and Content Marketing   3 credits
MKT 3900 Marketing Internship   3 credits
MKT 4100 Integrated Marketing Communication   3 credits
MKT 4700 Marketing Research   3 credits

For course descriptions, please visit Course Wizard

Current students: Please consult your Academic Advisor for program requirements or access SharkLink for your CAPP report. Program requirements are subject to change, and your Academic Advisor or CAPP report can provide you with the courses required for your catalog term.

Full-time professionals are available to discuss the minor in marketing curriculum with you in greater detail. Simply call 800-338-4723 or contact our Office of Undergraduate Admissions.

Return to top of page