Master the DNA of Business

The survival of virtually every enterprise – profit and nonprofit alike – depends upon effective marketing. Build a solid understanding of this discipline and you’ll go places, regardless of your chosen specialty or industry.

With your M.B.A. in Marketing, you’ll study how to generate product or service demand. Find profitable new customers and stop current ones from leaving. You’ll cover pricing strategy and profit maximization. And position yourself for stronger corporate or entrepreneurial success.

Apply for NSU’s M.B.A. concentration in Marketing.

Quick Facts

Curriculum

NSU’s M.B.A. program is 40-49 total credits to complete, depending on undergraduate coursework.

Start Dates

The M.B.A. in Marketing concentration is available to start in August, October, January, March and May.

Delivery Options

Classes for the M.B.A. in Marketing program are offered online and in the evening at our Fort Lauderdale/Davie campus. Core M.B.A. classes are offered online or on the Fort Lauderdale/Davie campus through our full-time and evening programs.

Tuition

Tuition for the degree program is $899 per credit hour. Discounted rates are available through our employer tuition program.

Earning Potential

Marketing Benefits Manager $128,750 Average Salary Per Year

9% Projected Employment Growth

Sales Manager $113,860 Average Salary Per Year

5% Projected Employment Growth

Advertising and Promotions Manager $95,890 Average Salary Per Year

9% Projected Employment Growth

Source: U.S. Bureau of Labor Statistics

Marketing Curriculum

View PDF
M.B.A. Core Courses (22–31 credits)
Credits
ACT 5001 *
Introductory Accounting ( ACT 5001 * / Credits: 3 )
3
ACT 5140
Managing Organizational Behavior in a Dynamic and Complex World ( ACT 5140 / Credits: 3 )
3
FIN 5008**
Business Finance ( FIN 5008** / Credits: 3 )
3
FIN 5130
Financial Management ( FIN 5130 / Credits: 3 )
3
ISM 5150
Information Systems Strategy and Data Management ( ISM 5150 / Credits: 3 )
3
MGT 5001
Developing Academic and Career Success ( MGT 5001 / Credits: 1 )
1
MGT 5105
Managing Organizational Behavior in a Dynamic and Complex World ( MGT 5105 / Credits: 3 )
3
MGT 5170
Applying Strategy for Managers ( MGT 5170 / Credits: 3 )
3
MKT 5125
Marketing Decisions for Managers ( MKT 5125 / Credits: 3 )
3
QNT 5000**
Foundations of Business Statistics ( QNT 5000** / Credits: 3 )
3
QNT 5160
Data Driven Decision Making ( QNT 5160 / Credits: 3 )
3
Marketing Concentration Required Course (3 credits)
Credits
MKT 5290
Cases in Strategic Marketing ( MKT 5290 / Credits: 3 )
3
Marketing Electives (15 credits)
Credits
MKT 5200
Customer Value ( MKT 5200 / Credits: 3 )
3
MKT 5205
Consumer Behavior ( MKT 5205 / Credits: 3 )
3
MKT 5215
Sales Management ( MKT 5215 / Credits: 3 )
3
MKT 5225
Social Media Marketing ( MKT 5225 / Credits: 3 )
3
MKT 5235
Global Marketing ( MKT 5235 / Credits: 3 )
3
MKT 5245
Marketing Research ( MKT 5245 / Credits: 3 )
3
MKT 5255
Marketing Analytics ( MKT 5255 / Credits: 3 )
3
MKT 5260
Services Marketing ( MKT 5260 / Credits: 3 )
3
MKT 5270
Managing Marketing Communications ( MKT 5270 / Credits: 3 )
3
MKT 5280
Marketing Internship ( MKT 5280 / Credits: 3 )
3

* Course may be waived at the discretion of the department chair or designee. Waivers will only be considered when an equivalent course with a grade of C has been completed in the past 10 years.
** Waivers will only be considered when an equivalent course with a grade of B- has been completed in the past 5 years.

Success Stories

Take The Next Step

(954) 262-5067

You May Also Like